Strengthening Bilateral Ties: Highlights from the Algeria Agrifood Business Reception in London
As part of its activities aimed at promoting economic and commercial exchanges between Algeria and the United Kingdom, the Embassy of Algeria in London organized a reception dedicated to the Algerian agrifood sector, entitled “Connecting with UK Partners.” The event brought together diplomatic representatives, institutional officials, business leaders, as well as economic and commercial stakeholders, providing an opportunity for exchanges and networking among participants.
The reception provided an opportunity to present the potential of the Algerian agrifood sector and to encourage dialogue between Algerian and British companies, with the aim of developing long-term partnerships of mutual benefit and added value.

The evening’s significance was underscored by the presence of The Honourable Yasmin Qureshi MP, the newly appointed UK Trade Envoy to Algeria & North Africa. Accompanied by representatives from the Department for Business and Trade (DBT), Ms. Qureshi delivered a compelling address that highlighted the impressive scale of existing cooperation.
With bilateral trade currently valued at approximately £2.7 billion on a rolling 12-month basis, the potential for growth is immense. Ms. Qureshi’s insights emphasized the "dynamic opportunity" for UK businesses to engage with the Algerian market, noting that the relationship is built on more than just figures—it is built on a shared vision for mutual economic benefit. Her commitment to fostering these ties serves as a testament to the strategic importance the UK places on its North African partner.

Formalizing Collaboration: The MoU Signing
A pivotal moment of the reception was the official signing of a Memorandum of Understanding (MoU) between the West London Chambers and the Algerian Chamber of Commerce and Industry (CACI).
The agreement was signed by Mr. Alan Rides MIEx (Grad), CEO of West London Chambers, and Mr. Chakib Kouidri, Director of CACI. This MoU represents a formal bridge between the two business communities, streamlining communication and creating a structured pathway for SMEs and larger enterprises to navigate the complexities of cross-border trade.
The event also benefited from the high-level participation of several major trade bodies, including:
- London Chamber of Commerce and Industry (LCCI)
- The Arab-British Chamber of Commerce (ABCC)
- Algeria British Business Council (ABBC)
- The African Business Chamber (AfBC)
The collective presence of these organizations highlights the robust institutional support system available to entrepreneurs looking to explore the Algerian-UK corridor.

Algeria’s Economic Visionaries
The Algerian delegation showcased the strength and diversity of the nation's trade ecosystem. Led by Mr. Karim Boukadoum, CEO of SAFEX, the delegation included prominent figures such as Mr. Salim Haddoud and Mrs. Chafia Mentalecheta (Vice President and Director of CREA, respectively), and Mr. Soufiane Brouri, CEO of TASDIR.
Their participation signaled Algeria’s proactive stance on economic diversification. By showcasing leading Algerian companies and agrifood products, these leaders demonstrated that Algeria is not only a consumer market but a sophisticated producer capable of meeting international standards. The focus remains clear: enhancing export growth and providing UK partners with high-quality, sustainable agrifood solutions.

A Future of Shared Prosperity
Beyond the formal speeches and signings, the reception functioned as a catalyst for dialogue. The company showcases and networking sessions allowed stakeholders to discuss practicalities—logistics, standards, and market entry strategies—in an environment designed for collaboration.
As the evening concluded, the sentiment was one of profound optimism. The Algeria Agrifood Business Reception was more than just a celebration of existing success; it was a foundational step toward a future defined by shared prosperity.
The Embassy of Algeria in London extends its deepest gratitude to all participants. Together, we are building a bridge between two great nations, one partnership at a time.

